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Category Archives: Press Releases

New technical innovations and pricing model greatly reduce costs and bottlenecks in the render process for individual artists and studios

LOS ANGELES – July 17, 2013 Render Rocket LLC, an advanced cloud-based rendering services company, today announced that it will showcase two new innovations at this year’s Siggraph — a new, open source cloud-rendering application called Render Rocket LaunchPad and a new cloud resource management tool called Render Rocket Throttle — as well as a new pricing model. Render Rocket will be presenting all three at the Intel Studio Lounge (Room 201B, off the show floor) at Siggraph 2013.

Once installed, LaunchPad allows artists to tap into the power of cloud rendering with one click-and-submit step. Accessed directly from within the menu of Autodesk® Maya®, 3ds Max®, or Maxon Cinema 4D, LaunchPad will automatically check, package up and submit a render job (or series of jobs) to the Render Rocket cloud. This helps artists launch render jobs faster, and removes the risk of render failures by ensuring that all elements of the scene file, all references and networks paths, are correct. Once submitted, artists can monitor their submitted renders from within the application in order to see which jobs are launched and rendering.  LaunchPad will be available for Windows and Mac.

“Our users just want renders to work. With LaunchPad, we’ve managed to take the very complex process of cloud rendering and make it as easy as one-click from within their favorite 3D application. We’ve also made our LaunchPad plugin open source, so our power users can customize it to align with their workflow,” said Ruben Perez, CEO of Render Rocket.

In addition, Render Rocket’s Throttle puts customers in the pilot’s seat with the ability to control render resources working on their project and the ability to manage their project costs and render delivery. With Throttle, users can now scale up or down the number of servers working on their renders on-the-fly in order to meet their deadlines and budgets.  For high performance “need it yesterday” jobs, users can “throttle up” to hundreds of servers; or for projects where cost management is critical, users can “throttle down” the number of servers for significant cost savings.  In addition, users can prioritize their render jobs using drag-and-drop functionality in order to best use their resources.

Starting on September 1, 2013, Render Rocket will also charge by the number of renders nodes per hour rather than by cores per hour. Each individual render node will cost $1-$4/hour, representing a 35% decrease versus current pricing.  Loyalty discounts will now apply for studios that use Render Rocket’s services often to further reduce render costs. This lower cost combined with the increase in control with Throttle provides a far better experience and return on investment to artists, producers and studios who are working in fast-paced environments with constantly shifting priorities.

“Render Rocket has always been known for its great customer service, but we always knew there was more to be done. These innovations bring the customer experience to a completely new level,” said Ruben Perez, CEO of Render Rocket. “Customers will now have more confidence in their render jobs, better control of their job priorities and costs, and more peace of mind overall.”

Render Rocket will debut the two new innovations at this year’s Siggraph in the Intel Studio Lounge (Room 201B off the show floor). Both LaunchPad and Throttle are expected to launch in early Fall.

About Render Rocket

Render Rocket began selling remote rendering services to the media and entertainment industry in 2005 with a vision to deliver professional-level rendering power on-demand to any 2D and 3D production team, regardless of its size or location. Today Render Rocket is the leading cloud-based rendering solutions company and offers it’s services to film, post production, visual effects, broadcast, universities, industrial design, automotive, architecture, game cinematics, and graphic design companies. It counts among its numerous customers companies such as Nike, Nokia, Superfad, Nickelodeon, Sony Imageworks, Lockheed Martin, THQ, The Antfarm, Picture Mill, NYU, Columbia University and Engine Room. For more information, visit www.renderrocket.com or email contact@renderrocket.com.

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© 2013. All rights reserved. Render Rocket is a trademark of Render Rocket, Inc. All other trademarks are the property of their respective owner(s).

Render Rocket Brings Cloud-Based Graphics Rendering Power to Education
New Technology and Pricing Gives Students and Educational Institutions Greater Access to High-Powered, High-Priority Rendering

LOS ANGELES – July 11, 2012 – Render Rocket LLC, an advanced cloud-based rendering services company, announced that it has enhanced its offerings by adding new tools and pricing to its online rendering solution that are specifically designed to ease the rendering burden on students and educational institutions. In addition to a new Class Manager module built into the Mission Control Interface, the new educational offering provides educational institutions and students with high-priority rendering that is renewable on the monthly basis and pricing that starts at the lowest pricing available for Render Rocket’s service: 12.5 cents per credit, or 82% off standard rendering rates. The new educational package is available immediately to educational institutions via renderrocket.com.

“Students and the work they produce are our future, yet educational institutions around the world are struggling to keep up with the rendering needs of their classrooms,” said Ruben Perez, CEO of Render Rocket. “Typically, students working with large graphics files are forced to render projects on their personal computers, or to wait long hours to gain access to computer labs. Conversely, educators struggle with the lack of computing resources and the increasing demand for rendering on high-end graphics. We’ve changed our pricing and enhanced our technology for the sole purpose of meeting these growing challenges in education.”

With the new educational offering, Render Rocket’s Mission Control interface (from which rendering jobs are launched) has been enhanced with a new Class Manager module that allows instructors or program directors to invite and un-invite students to Render Rocket’s rendering services, and to assign them credits on a per month, per semester, or per quarter basis. The new module greatly simplifies an educator’s ability to assign and manage rendering access across any size of educational group. Conversely, students have the ability to choose whether to use program credits or personal rendering credits right from the Mission Control interface.

“Render Rocket is the ideal solution for any university with rendering needs,” said Cathy DiBonaventura of uPenn Design. “It’s very cost-effective, it’s easy to administer and its support is superb. Render Rocket’s management tool allows me to quickly purchase and set up a bank of credits, and provides a quick snapshot of all of the student accounts, credits and rendering jobs completed. What’s more, students no longer have to compete with other students for render machines or tie up their own systems with render jobs. They can kick off a render job from anywhere, which allows them to render faster and iterate more, both of which drive up the quality of their final designs.”

Render Rocket has also launched the Renewable Credit Program, which provides educational institutions with ongoing access to a set number of high-priority rendering credits per month at the lowest rendering price available: 12.5 cents per credit. Every month, the rendering credits are automatically renewed for the length of the contract, simplifying the management and purchase of rendering time. More information on renewable credits can be found here: http://support.renderrocket.com/entries/21691513-renewable-credits.

Overall, the program provides students and educational institutions with a number of significance advantages, including:
• Access to high-priority cloud rendering at the lowest possible cost
• Removes the burden and cost of managing more rendering computers onsite
• Easier management of rendering resources
• Greater and easier student access to rendering power
The educational program comes with a dedicated Render Rocket Account Manager and full technical support 7 days a week. To find out, contact sales@renderrocket.com, or visit the Education Program page on Render Rocket’s site at http://support.renderrocket.com/entries/21691423-render-rocket-educational-programs-and-pricing.

About Render Rocket
Render Rocket began selling remote rendering services to the media and entertainment industry in 2005 with a vision to deliver professional-level rendering power on-demand to any 2D and 3D production team, regardless of its size or location. Today Render Rocket is the leading cloud-based rendering solutions company and offers it’s services to film, post production, visual effects, broadcast, universities, industrial design, automotive, architecture, game cinematics, and graphic design companies. It counts among its numerous customers companies such as Nike, Nokia, Superfad, Nickelodeon, Sony Imageworks, Lockheed Martin, THQ, The Antfarm, Picture Mill, NYU, Columbia University and Engine Room and many others. For more information, visit www.renderrocket.com or email contact@renderrocket.com.
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© 2012. Render Rocket, LLC. “Render Rocket” is a registered trademark of Render Rocket, LLC. All other trademarks are property of their respective owner(s).

Render Rocket in the News! Check out this nice article about us up on Splicevine.

See what Media & Entertainment Technology has to say about Render Rocket – Click Here. Stay tuned to our Render Rocket Blog, Facebook and Twitter Pages for the latest news and information about Render Rocket.

TV Technology covers Render Rocket in their article Collaboration in the Cloud

Check out what Creative Cow has to say about Render Rocket – Here

New programs give individuals, studios and companies two new ways to save on cloud-based rendering

LOS ANGELES – Apr 4, 2012 – Render Rocket LLC, an advanced cloud-based rendering services company, announced that it has added Free, Unlimited Test Rendering and a new Referral Program to its list of services. The free unlimited test renders include support and training, giving customers the ability to test up to five frames of their project before they pay for it. In addition, Render Rocket has just launched the Rocket Referral Program, which enables customers to get 100 free credits per month for an entire year for every customer they bring to Render Rocket. Render Rocket will be showcasing both new programs at this year’s NAB (CloudMediaHUB booth #N3222I – North Hall, Middle of the Cloud Computing Pavilion).

The Free, Unlimited Test Renders option, which is the only cloud-based, self-service test option for rendering on the market, gives customers a number of advantages, including:

• Getting familiar with Render Rocket’s cloud-based service and rendering interface, Mission Control, for free;
• Identifying any potential issues or needed tweaks to a project before spending any money;
• Enabling Render Rocket’s sales team to assist customers in scoping a project’s costs and finding the best pricing options;
• Giving customers confidence that Render Rocket is the right fit for their workflow and project needs.

Test renders are limited to five (5) frames, and all final rendered images are watermarked. All test renders come with access to training and support. There is no limit to how many tests a customer can run. In addition, test renders do not use pre-paid Render Rocket credits, nor will a customer’s credit card be charged for these tests.

“The creative process is iterative, and sometimes takes a bit of trial and error to get it right,” said Ruben Perez, CEO of Render Rocket. “For our customers, the new Free, Unlimited Test Renders give them a way to test their creative ideas before they spend any money. Those new to Render Rocket can test our rendering service without having to pay upfront for their project. Either way, it’s a win for the customer.”

Render Rocket is also launching the new Rocket Referral Program, which kicks off immediately and gives Render Rocket customers a great way to load their account with free render credits to use on current and future projects. Under the program, customers who are currently using Render Rocket’s service can gain access to 100 extra render credits per month (which equates to 100 monthly core hours of processing) just by bringing a new customer to the cloud-based service. Referring customers get the same amount of credits every month for a year for each customer they refer (1200 core hours of processing per year / per customer). The 100 credits are monthly credits and do not carry over from month to month.

To find out more about either program, contact sales@renderrocket.com, visit www.renderrocket.com or visit Render Rocket at NAB (CloudMediaHUB booth: (#N3222I – North Hall, Middle of the Cloud Computing Pavilion).

About Render Rocket
Render Rocket began selling remote rendering services to the media and entertainment industry in 2005 with a vision to deliver professional-level rendering power on-demand to any 2D and 3D production team, regardless of its size or location. Today Render Rocket is the leading cloud-based rendering solutions company and offers it’s services to film, post production, visual effects, broadcast, universities, industrial design, automotive, architecture, game cinematics, and graphic design companies. It counts among its numerous customers companies such as Nike, Nokia, Superfad, Nickelodeon, Sony Imageworks, Lockheed Martin, THQ, The Antfarm, Picture Mill, NYU, Columbia University and Engine Room and many others. For more information, visit www.renderrocket.com or email contact@renderrocket.com.
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© 2012. Render Rocket, LLC. “Render Rocket” is a registered trademark of Render Rocket, LLC. All other trademarks are property of their respective owner(s).

We’re happy to announce a new server rental program aimed primarily at media and entertainment studios. The new program is designed for studios that have fixed rendering budgets and greater visibility to rendering needs and that want to quickly increase rendering power at a fraction of the cost of owning or renting rendering systems. The server rental program includes two options – “Space Station” for normal rendering and “Lunar Base” for extreme rendering needs – both of which are available as of today.

Render Rocket currently offers individuals and studios the ability to purchase rendering time from its cloud-based service on an as-needed basis, which is ideal for short bursts of rendering. The new program addresses the longer-term rendering needs of mid-size and large studios. These studios have greater visibility to their upcoming rendering requirements and need to reduce capital expenditures and streamline production budgets. Render Rocket’s server rental program gives studios the flexibility to quickly access additional servers on a weekly or monthly basis to help them meet their render deadlines, without having to bring machines in-house, set them up, and ensure they are working properly with the rest of the physical render farm.

With the addition of the server rental program, Render Rocket now offers individuals, mid-size studios and large production houses the following rendering options:

LAUNCH PAD – Starting at $0.70 per core per hour, this on-demand option is ideal for those individuals, studios or companies that need short bursts of rendering capacity. Packages can also be purchased at discounted rates.

SPACE STATION – This server rental option is ideal for companies that have visibility to rendering needs and run render jobs at night or specified times during the day. An introductory price of $99 per week or $297 per month per server is currently available. 

LUNAR BASE – This rental option is designed for those environments that need more rendering power 24/7, but don’t want to purchase and maintain machines to handle that demand. The weekly price for LUNAR BASE begins at $245/week. Monthly pricing is also available.

All options are available immediately. For more information on Render Rocket’s new service offerings and pricing, visit: http://www.renderrocket.com/pricing.

These just keep coming fast and furious!

Thinware Media Announces Partnership with Render Rocket

Thinware Media Ltd., developers of StudioCAP workflow automation and asset management for animation studios, and Render Rocket LLC, an advanced cloud-based rendering services company based in California, have announced a new strategic partnership and technology integration that will enable animation studios to fully automate the process of rendering completely managed via cloud computing.

StudioCAP (CAP=Computer Aided Production) is a completely new workflow automation and asset management solution for animation studios. Its cloud-based system enables studios to more efficiently store, track, and move 2D and 3D CGI (computer generated image) assets through the creation process without having to install and manage a costly IT infrastructure to do so. Render Rocket is a cloud-based, high-end rendering service that provides professional-grade rendering power on-demand to any 2D or 3D production team regardless of size or location.

Together, StudioCAP and Render Rocket will enable studios to manage their files more effectively, and automatically trigger a render job by simply submitting an image or shot after an artist has completed it. This will immediately package and send all the files to Render Rocket for rendering. Render Rocket will quickly return the files to StudioCAP fully rendered. The entire process not only automates rendering for artists, it alleviates the need for studios to purchase and maintain dedicated file servers and rendering machines, since both StudioCAP and Render Rocket operate in the cloud.

“We are very excited that Ruben and his team are onboard with Thinware Media,” said Mark Rocchio, CEO of Thinware Media Ltd. ”Render Rocket is a well-established, easy-to-use rendering solution that works seamlessly with StudioCAP, and this will undoubtedly simplify how our customers take content from concept to final render.”

Ruben Perez, CEO of Render Rocket, added: “StudioCAP is the perfect complement to our cloud-based rendering solution. Now studios of all sizes can create content more efficiently, manage projects and assets more efficiently, and render more efficiently – all within the cloud and without massive capital investment. This partnership has the potential to re-define how all types of media are produced.”

Check out our latest press release!

Render Rocket Launches Mission Control 3.0
at SIGGRAPH 2011

Improved Web-based render job “control center” and programmable API speed and simplify Render Rocket’s cloud-based rendering service

LOS ANGELES Aug 3, 2011Render Rocket LLC, an advanced cloud-based rendering services company, announced that it is launching a new version of Mission Control, its Web-based “control center” for starting, monitoring, controlling and downloading render jobs. Launching at SIGGRAPH 2011, Mission Control 3.0 will enable individual artists and animation studios working with Render Rocket to experience a more streamlined user interface, faster file transfer times, multi-user access and a programmable cloud rendering API for integrating Mission Control directly into 3D tools and production pipelines. Render Rocket will be attending SIGGRAPH 2011 to showcase all of Mission Control’s latest features.

Render Rocket is a cloud-based, high-end rendering service that provides professional-grade rendering power on-demand to any 2D or 3D production team regardless of its size or location. Those production teams access Render Rocket’s private network and control their render jobs through its highly secure, Web-based interface or “control center”, which is called Mission Control. The newly launched version of Mission Control was built to further speed and simplify the management of self-service rendering jobs as demand for the Company’s rendering services grow.

“Since 2010, we’ve experienced more than a 30 percent increase in the demand for our rendering services, worldwide,” said Ruben Perez, CEO of Render Rocket. “To meet the demands of this growing user base, we’ve been working on a number of ways to make our solution faster, more user friendly, and easier to integrate into existing production environments. Mission Control 3.0 is the culmination of all of that work, and we’re really excited to be showing it off at this year’s SIGGRAPH.”

On the front end, Mission Control 3.0 features a more streamlined user experience that makes it easier for users to start, monitor, control, and download render jobs. The upgraded Mission Control also includes options for secure, multi-user access, which enables studios to more effectively work with teams of artist and managers by setting permissions on individual projects and files as needed during the production process.

On the back end, Render Rocket has completely upgraded its network in order to meet rising demand and speed render job times. The new upgrade includes faster servers, more scalable network storage built on the latest Isilon technology, and expanded render farm capacity to handle last-minute, highly complex render jobs.

“Rendering in film and design is becoming more and more data intensive,” said John Morales, COO of Render Rocket. “Working with our technology partners, we’ve increased our storage capacity five-fold since last year. Our service platform is more robust and more secure, with stronger file security and system redundancy. This enables us to take on render jobs from single users and massive film studios alike, without any adverse affects on our system.”

In addition, Mission Control 3.0 will now allow studios to streamline the remote rendering process by integrating Render Rocket directly into their animation pipeline using a programmable cloud rendering API. This API allows studios with in-house developers to integrate Render Rocket to automatically handle overflow renders, and to integrate Mission Control data into existing in-house dashboards or other monitoring applications.

Pricing and Availability

The Render Rocket team will be at SIGGRAPH 2011 to show off Mission Control 3.0. Studios interested in seeing all of the latest features should contact sales@renderrocket.com.

For more information on Render Rocket pricing, visit: http://www.renderrocket.com/pricing.

About Render Rocket

Render Rocket began selling remote rendering services to the media and entertainment industry in 2005 with a vision to deliver professional-level rendering power on-demand to any 2D and 3D production team, regardless of its size or location. Today Render Rocket is the leading cloud-based rendering solutions company and offers it’s services to film, post production, visual effects, broadcast, universities, industrial design, automotive, architecture, game cinematics, and graphic design companies. It counts among its numerous customers companies such as Nike, Nokia, Superfad, Nickelodeon, Sony Imageworks, Lockheed Martin, THQ, The Antfarm, Picture Mill, NYU, Columbia University and Engine Room. For more information, visit www.renderrocket.com or email contact@renderrocket.com.

Your very own cloud-based
render farm.

Render Rocket is a self-service 3D render farm supporting Maya, Mental Ray, 3ds Max, V-Ray, Cinema 4D and Maxwell Render. Use our service for a single image or an entire animated feature. Flexible pricing options and quick setup let's you start rendering now.


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